We will create a small supply chain in Switzerland distributing a new type of chocolate bar among the 10 customers in the largest cities of the country.
Then we will extend our supply chain by adding customers in the bordering countries: Austria and Italy. The experiment in this case will consider:
Market statistics show that in average annual chocolate consumption per capita constitutes:
We plan to cover at least 10% of the market with the new product.
Let us start this tutorial. Click the link below to get to the first phase.